Marketing

mobile marketing times

Study: When Should You Market to Mobile Users?

It’s pretty clear that businesses need to be accessible on the go. Mobile-friendly websites provide an improved user experience, better Google search rankings, broader accessibility and the branding value of being up-to-date. Google is now seeing more than 50% of searches come from mobile devices. It’s pretty important to cater to mobile browsing. But when […]

Read More
Customers are Changing

Customers Are Changing. Reach them in new ways.

Customers are changing. You just can’t reach them in the way you used to. Interruptive advertising is losing its influence. You want to capture the attention of people who are already interested in your product category. Inbound marketing intersects with the decision-making process by exposing customers to your brand when they’re open to information. References: […]

Read More
google-business-local-seo

The 2 Minute Guide to Google My Business

Google My Business is the consolidation of Google Places for Business and Google+ Local. The aim is to provide one product for business owners to manage their business presence on Google. Essentially, if you run business that requires local SEO, then you should become acquainted with Google My Business. I understand if you’re confused, and […]

Read More