When it comes to a digital marketing plan, choosing your platforms to target is essential on all levels. You want to be where your audience is and where your effort is going to give the most return on investment. In order to help, we’ve profiled a list of ten of the most popular Australian websites, […]
A local citation is a very basic concept that can mean a lot in terms of your small business’s SEO. A local citation is any online mention of your business’s name, phone number, and address. This can apply from a blog post to a review to a mention in a local directory. There are a […]
AI assistants like Siri and Alexa are gaining prominence not just in business settings, but in everyday homes. As these tools start to become more and more common, Google has begun to invest a lot in terms of voice search SEO. This means that digital marketers and business owners need to do the same, to […]
Overall, Google’s algorithms are trending more and more towards quality content, especially for the major update in August 2018. This was dubbed the “medic update” due to a lot of medical-themed websites instantly seeing a ranking hit. What quietly went on in the background was also a decrease in YMYL (Your Money Your Life) sites. […]