Analytics Audits & Setup

We live and breath data at Grid Concepts. No recommendations are provided without first auditing available data & reviewing insights.

If a business does not currently utilise an analytics suite, we recommend one for their needs and help integrate it into the marketing mix.

Digital Advertising Melbourne

Marketing Scorecard Development

Marketing scorecards allow businesses to compare all  marketing channels in terms of effectiveness and ROI side by side. Typically, this will include channels mapped along with the spend, number of leads and cost per lead delivered.

This allows us to sit down collectively on a monthly basis and assess which marketing channels should be invested into and which need to be reassessed.

Analytics Dashboards

If a business requires all the key metrics on the go and and on any web-enabled device – web hosted dashboards is the answer.

Dashboards are secure and can segment analytics data based on the manager’s role and the metrics required.