Most of our clients start here for immediate results, before investing in other channels.
Paid search helps customers quickly find your product, targeting audiences by their search intent and demographic data collected by Google. Our clients have seen incredible results from paid search. We’ve managed $10,000+ per month ad spends for major clients such as CBS, Real Networks, Commission Junction (the world’s largest affiliate network) and 1E.com. We love this channel.
Whether you want to drive video views to your product demo on YouTube or target users by city or street, we use display advertising to drive new SaaS sign-ups, build email lists for ecommerce stores, and help B2B brands amplify their content marketing. You’ll get access to large online audiences from Facebook, YouTube, LinkedIn, and Google’s Content Network.
Usually with advertising you only get ‘one bite at the cherry’. You pay, you drive your prospective customer to your piece of advertising and it either works or it doesn’t. With re-targeting you get a chance to bring the prospect back to your offer and see if they will be more receptive to it.
It is done via ‘smart’ display advertising, whereby we show ads to only those prospects who have already been to your site before. We can ‘follow’ them around the Internet so to speak up to 60 days after they have visited your site.
A fantastic marketing channel for those companies with long buying / consideration cycles, so will suit high value products / services and pretty much anyone in the B2B space.
Social media paid advertising
Every major social media network now has a stable of advertising options. From boosting your posts to display advertising or even premium options such as highly targeted emails in the case of LinkedIn. Social media paid advertising is fantastic to quickly expand your reach, whilst your organic efforts are picking up pace. Another benefit of social advertising is a multitude of targeting options, including demographics, socio-economic & behavioral characteristics.